Who we are


The company’s history began more than forty-five years ago with the “phenomenon” of the Snips scissors. It was such a successful and such a fortunate product that the company was named after it.
A rousing start due to the foresight of Giuseppe Piacenza who in 1973 discovered the product in New Zealand, acquired the worldwide exclusivity, produced it under the brand name Snips, sold over 10 million pieces in Italy alone and then distributed it throughout the world.
Functionality, practicality, quality, design, safety and reasonable cost were the factors for the success. The Snips scissors were able to cut really everything, even thin metals but, for a particular conformation of the blades, not fingers.
This great success laid the foundations of the image and prestige of the brand Snips that, now as then, plays a very important role on the market and in the major multiples.

Always a MISSION

Snips is convinced that introducing a small improvement in a daily event becomes an advantage that multiplies over time, improving people’s lives.

Snips anticipates consumers’ needs, offering problem-solving products with a touch of irony, freshness and originality in the design, increasing market value with items that are innovative, safe, high quality and with high service content.

Snips dreams up, designs, and produces everything in Italy, still today the best place in the world to obtain maximum quality in every aspect of a product, in every production phase: creativity, innovation, technology, aesthetic values, 100% Made in Italy. Guaranteeing, this is the commitment of two generations of the family Piacenza.

Research and development: a daily process

To improve the functionality of products, trying to interpret and anticipate the needs of markets and consumers.

Snips’ policy of constant innovation led to the adoption of the In-Mould Labelling (IML) technology which enables a precise application of a photographic decoration, giving a product a captivating appearance and allowing an instant recognition of the function the object is used for.

The constant attention to a refined design, the tendency towards durable, highly functional products, brings our reality to continually search for new materials and new processes. For example, the bi/tri-component inject moulding technique. Thanks to this technique, two different materials are moulded together in the same production cycle for the construction of complex details.

Our Certifications: The safety of our customers!

SNIPS has obtained its Quality Management System certification according to the ISO 9001:20015 standard from TÜV Rheinland.

All Snips S.r.l. Food Contact Certified items comply with the requirements of:

  • Regulation (EC) No. 10/2011;
  • Article 3, 11 (5), 15 and 17 of regulation (EC) No. 1935/2004;
  • §§ 30 and 31 LFGB and German Bedarfsgegenständeverordnung.
  • California Proposition 65.

The concentration of the global migration (OML) and the specific migrations (SML) of the article is under the limit value concerning regulation (EC) No.10/2011.

The used commodities and materials conform to the regulation (EC) No.10/2011 and the German Bedarfsgegenständeverordnung.

Certificate ISO:9001

Material Safety: Search for quality raw materials

The symbol 0% BPA on a packaging or on plastic products indicates the absence of Bisphenol A (BPA) in manufacturing the product.

All the necessary indications for a correct and safe use and treatment of materials are given, which make sure the Snips products last longer and are always efficient.

All plastic materials we employ for our production are certified and our products are tested by Hansecontrol Hamburg and TÜV Rheinland according to the best standards for food contact and customers’ specific requirements.

The raw materials of absolute quality give us a guarantee of a product made to last over time, without deformation of shapes and decorations, without release of toxic substances in food and drink. They are guarantees that we want in turn to give to those who use our products on a daily basis.