{"id":2783,"date":"2021-10-08T16:13:42","date_gmt":"2021-10-08T14:13:42","guid":{"rendered":"https:\/\/www.snips.it\/chi-siamo\/"},"modified":"2025-05-12T14:54:22","modified_gmt":"2025-05-12T12:54:22","slug":"who-we-are","status":"publish","type":"page","link":"https:\/\/www.snips.it\/en\/who-we-are\/","title":{"rendered":"Who we are"},"content":{"rendered":"
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Who we are<\/h1>\n\n<\/div><\/div>\n\n
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OUR HISTORY<\/h2>\n\n\n\n

The company\u2019s history began more than forty-five years ago with the \u201cphenomenon\u201d of the Snips scissors. It was such a successful and such a fortunate product that the company was named after it.
A rousing start due to the foresight of Giuseppe Piacenza who in 1973 discovered the product in New Zealand, acquired the worldwide exclusivity, produced it under the brand name Snips, sold over 10 million pieces in Italy alone and then distributed it throughout the world.
Functionality, practicality, quality, design, safety and reasonable cost were the factors for the success. The Snips scissors were able to cut really everything, even thin metals but, for a particular conformation of the blades, not fingers.
This great success laid the foundations of the image and prestige of the brand Snips that, now as then, plays a very important role on the market and in the major multiples.<\/p>\n\n<\/div><\/div><\/div>\n\n

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\r\n \r\n MISSION <\/a> \r\n <\/div>\r\n
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Always a MISSION
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Snips is convinced that introducing a small improvement in a daily event becomes an advantage that multiplies over time, improving people\u2019s lives.<\/p>\n

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Snips anticipates consumers\u2019 needs, offering problem-solving products with a touch of irony, freshness and originality in the design, increasing market value with items that are innovative, safe, high quality and with high service content.<\/p>\n<\/div>\n<\/div>\n<\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n

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\r\n \r\n 100% MADE IN ITALY <\/a> \r\n <\/div>\r\n
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Snips dreams up, designs, and produces everything in Italy, still today the best place in the world to obtain maximum quality in every aspect of a product, in every production phase: creativity, innovation, technology, aesthetic values, 100% Made in Italy. Guaranteeing, this is the commitment of two generations of the family Piacenza.<\/p>\n<\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n

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\r\n \r\n RESEARCH AND DEVELOPMENT <\/a> \r\n <\/div>\r\n
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Research and development: a daily process<\/strong><\/p>\n

To improve the functionality of products, trying to interpret and anticipate the needs of markets and consumers.<\/p>\n

Snips\u2019 policy of constant innovation led to the adoption of the In-Mould Labelling (IML) technology which enables a precise application of a photographic decoration, giving a product a captivating appearance and allowing an instant recognition of the function the object is used for.<\/p>\n

The constant attention to a refined design, the tendency towards durable, highly functional products, brings our reality to continually search for new materials and new processes. For example, the bi\/tri-component inject moulding technique. Thanks to this technique, two different materials are moulded together in the same production cycle for the construction of complex details.<\/p>\n<\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n

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\r\n \r\n CERTIFICATIONS <\/a> \r\n <\/div>\r\n
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Our Certifications: The safety of our customers!<\/strong><\/p>\n

SNIPS has obtained its Quality Management System certification according to the ISO 9001:20015 standard from T\u00dcV Rheinland.<\/p>\n

All Snips S.r.l. Food Contact Certified items comply with the requirements of:<\/p>\n